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5.R • Action ItemsCARROLLTON-FARMERS BRANCH ISD (Dallas County)

Consider/Approve Extension of RFP 2023-03-040 for Advertising and Media Services Description: Priority #3: Optimize Community Engagement This is a non-exclusive contract which provides for as-needed purchases of Advertising and Media Services to be utilized throughout the Carrollton-Farmers Branch Independent School District. The primary intent of this agreement is for all required annual advertis

Presented in: CARROLLTON-FARMERS BRANCH ISD Board of Trustees Regular Meeting on 2026-06-04
Meeting Agenda PDF

Official Roll-Call Vote

PASSED (7 - 0)
“Action on Consider/Approve Extension of RFP 2023-03-040 for Advertising and Media Services Description: Priority #3: Optimize Community Engagement This is a non-exclusive contract which provides for as-needed p”
MB
Marjorie Burns
Trustee, Place 5 (Place 5)
YES
IG
Ileana Garza-Rojas
Trustee, Place 6 (Place 6)
YES
CH
Cassandra Hatfield
Trustee, Place 7 (Place 7)
YES
RS
Randy Schackmann
Trustee, Place 1 (Place 1)
YES
TH
Tara Hrbacek
Trustee, Place 2 (Place 2)
YES
KB
Kim Brady
Trustee, Place 3 (Place 3)
YES
CB
Carolyn Benavides
Trustee, Place 4 (Place 4)
YES

Staff Report & Agenda Item Details

5.R. Consider/Approve Extension of RFP 2023-03-040 for Advertising and Media Services Description: Priority #3: Optimize Community Engagement This is a non-exclusive contract which provides for as-needed purchases of Advertising and Media Services to be utilized throughout the Carrollton-Farmers Branch Independent School District. The primary intent of this agreement is for all required annual advertisement, such as bid and legal notices, tax rates notices, election notices, as well as placement of personnel advertisement for open positions.  Additionally, this allows for media services for advertising campaigns, as well as custom mailing efforts to publicize District programs and offerings.  These purchases will be funded by the General Budget. This agreement allows for various advertisement outlets to be used, depending on the type of ad being placed.  Ad costs are tied to a set price list to help hold pricing to a consistent amount based on the size and type of advertisement.  This is the third (3) extension of four (4) one-year extensions. Recommendation: It is recommended that the Board of Trustees approves the extension of RFP 2023-03-040 for Advertising and Media Services for the initial contract term with the recommended vendors and  authorizes the Superintendent or her designee to execute extensions as provided in the RFP in the best interest of the district through the term of this contract. Attachments: ( 1 ) 2023-03-040 Advertising and Media Recommended Vendors 5/28/2026 at 2:52 PM